For SaaS, e-commerce, publishers, and multi-market service businesses. Focus is non-geographic keywords, deep topical authority, and backlink campaigns that move domain rating.
National SEO is not "local SEO but bigger." It's a fundamentally different discipline. Local SEO is about proximity signals + citation consistency + review velocity. National SEO is about topical authority + backlink profile depth + content coverage across an entire topic space.
A SaaS company selling accounting software to small businesses is not trying to rank for "accountant near me." They're trying to rank for "cash flow management software," "invoice reconciliation," "self-employed tax deductions." Head-term commercial keywords with 5,000-50,000 monthly searches, high commercial intent, and 30-70 keyword difficulty. Getting there requires building out an entire topical cluster around your product with hub pillar pages and dozens of spoke articles, plus a sustained backlink campaign that lifts your domain authority above your established competitors.
Five steps from onboarding to first ranking win. Same for every client.
Map your competitive keyword landscape. Which head terms drive revenue? Who currently ranks? What content depth do we need to compete?
Design 3-8 topical clusters (hub + spoke model) prioritized by revenue potential. Every cluster has a defined pillar keyword and a spoke keyword map.
Ship the pillar page first. Then spokes in priority order. Every article includes primary + secondary keyword targeting, FAQ schema, and internal links.
Concurrent with content: outreach for guest posts on target-vertical publications, broken link claims, and PR moments that build authority.
Monthly rank report. Any article in position 4-20 gets a promotion sprint (SERP feature capture, internal link boost, backlink acceleration).
Free 20-minute qualifying call. We look at your Google Search Console, your competition, and your goals — then tell you honestly whether this service moves the needle for you.
CALL (689) 209-3652 →Six questions specific to this service. Longer answers on the qualifying call.
Local SEO is about ranking in Google's Map Pack for "near me" queries — it uses proximity, GBP completeness, and citations as primary signals. National SEO is about ranking in the classic organic results for non-geographic head-term keywords — it uses topical authority, backlink profile depth, and content coverage as primary signals. Completely different playbooks. Some businesses need both (multi-location dentists, for example), but most only need one.
National SEO retainers start at $2,500/mo and typically run $3,500-$5,000/mo. The higher price reflects the volume of content production (10-15 articles/month vs 2-3 for local) and the sustained backlink outreach required to move domain authority in competitive verticals.
6-12 months is a realistic window for meaningful ranking movement on head-term commercial keywords. Long-tail informational content often ranks within 60-90 days. Head-term commercial ranking requires both topical depth AND domain authority lift — the second one takes time.
The content volume depends on your competitive landscape. If your top competitor has 200 articles on your topic and you have 20, we need to close that gap fast — that's 15-20/month. If your competition is thin, we can start at 6-8/month and scale up. Every article is written specifically to rank for a target keyword cluster — nothing gets published as filler.
Yes, but we're selective. Product-page e-commerce SEO (category pages, product pages, filter pages) has its own discipline — Shopify SEO, Magento SEO, structured data feeds — and we'll tell you honestly on the qualifying call if we're the right team for your specific stack. Content-heavy commerce (buying guides, comparison content, editorial commerce) is well within our range.
Then we're in a longer game — 12-18 months instead of 6-12. Brand new domains typically get placed in a Google "sandbox" for the first 4-6 months where rankings are artificially depressed regardless of content quality. We work through that with sustained content + link building. Anyone promising fast rankings for a brand new domain is misleading you.
